In the world of coaching, most of our work will revolve around the human brain. Because we are very complex organisms, it takes a lot of time to understand how our minds work. As professional coaches, we have a strong understanding of the science behind our minds to help clients approach their problems in a way that will bring the best results.
A change from within
The goal of a coach is to support their clients in setting realistic objectives and creating lasting changes to help them transform their lives. My knowledge of neuroscience helps me understand my clients’ experiences and behavior more accurately to better assist them in this change.
Neuroscience helps coaches develop tools and strategies that are consistent with the principles of brain functioning and tailored to their client’s individual needs. It facilitates change using the 6 key growth areas, including:
We will focus on the latest academic findings to get to the untapped possibilities of the present. While putting away past injuries to foster insights and promote healing from emotional trauma, this is a comprehensive solution everybody can take advantage of.
In 2005, researchers from the Yale University School of Medicine outlined (7) seven principles of brain-based psychotherapy. These principles apply equally to coaching and psychotherapy, because both professions deal with supporting clients to create lasting change. Coaching helps you reimagine your life, become more motivated, and take a step toward the future you deserve. Those areas include:
- Nurture and Nature – genetics and environment have the power to change the structure and function of the brain. These brain changes, in turn, influence behaviours. Each of us has a different set of genetics, environments and circumstances in our lives, these differences make each person’s brain unique.
- Experience Is Transformational – our life experiences strengthen or weaken neural connections in our brains. Additionally, throughout our life, the brain gives birth to new neurons in a process known as neurogenesis. Coaching allows you to see new perspectives, directly face your issues and create neural pathways to facilitate change.
- Memories change – through extracting new information from old memories, we can fill in the gaps and reinvent our past and future, creating a more positive image of our lives. The key for a coach is to mine new information from old memories, fill in the gaps, and use imagination to reinvent past and future in a more positive way.
- Interconnected Processes – memories, emotions, and feelings are connected but different. Misunderstanding them can have negative effects on cognitive functioning and memory storage. Coaching explores the meaning of sensations and reactions to influence decision-making.
- It is all about relationships – the “safe space” between the client and the coach creates an environment that can lead to lasting, sustainable change.
- Experience and imagination – according to scientific findings, imagining physical sensations such as taste, smell and touch activate the same neural pathways in your brain as a real-life experience. Coaches can use this strategy to help clients envision a different life.
- Keep an eye on the unconscious – The human brain has an amazing capacity to process information without even being aware it is doing so. Unfortunately, those unconscious processes can lead to skewed perceptions. Unconscious processes have a tremendous impact on thought, feeling, and action, that’s why it is critical to ferret out any information processed unconsciously that can interfere with the coaching process.
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